How's your Martech knowledge?

Given how technology has become essential to so many sectors, it is no surprise it has turned into a vital piece of many businesses' marketing success. This is due to the fact that several aspects of such work can be automated through the use of the right software, which reduces errors and increases success rates.

This trend is known as Martech, which is a portmanteau of Marketing Technology. As marketers' needs become more sophisticated, more appropriate tools appear to fit them. As such a professional yourself, you must be up to date when it comes to knowledge about Martech.

Would you like to test your knowledge on Martech? Then, answer our quiz to learn about:
  • your knowledge level about Martech;
  • possible gaps in your knowledge about Martech that you need to fill;
  • possible new sources for optimizations of your stack.
Let’s get ready!

Answer a few questions to discover your level of knowledge about marketing technologies and their benefits!

TAKE THE QUIZ

Question 1

Why is Martech valuable to SMBs?

It helps them level the field with big businesses.
They are usually cheap.
They require no setup nor training.
They come with free goodies.

Question 2

Which of the following should be optimized using Martech?

Customer relationship prediction
Market research fact-checking
Customer relationship management
Podcast interview recordings

Question 3

Which are the best ways to sign up for effective tools?

Check which ones spend more on ads
Learn from authoritative references
Pick any solution and then decide
Ask your competitors for pointers

Question 4

What is a Martech stack?

The group of tools a business uses
The total amount a business spends on tools
The group of media channels a business owns
A list of employees to test new tools

Question 5

Why is it important to work with an email marketing platform?

Find valuable email lists to use and send messages
Monitor consumer relationship status
Learn more about the market and your business
Send messages safely and obtain valuable data

Question 6

Which of the following should not be a criteria to choose a Martech tool?

Price
Features
Battery usage
Support availability

Question 7

Why should you use SEO Martech tools in your business?

Because they help you build your email list
Because most online experiences begin with a search engine
Because they allow you to reach other businesses
Because most consumers prefer social media to search engines

Question 8

Which aspects of your brand can be optimized with Martech?

Branding
Sales results
Marketing results
All of them